Amazon beats the flu: Non-commerce drives impressive growth over 2020

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Amazon beats the flu: Non-commerce drives impressive growth over 2020

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Amazon beats the flu: Non-commerce drives impressive growth over 2020

Contents

Amazon advertising grew by 52% in 2020, growing at a faster rate than Google and Facebook, with even more headroom to expand in 2021

Amazon is poised to benefit from another pandemic year after investing heavily in warehouse safety and aggressively expanding its logistics capabilities

Expansion in groceries is likely in 2021, while Amazon's brand-focused strategy takes a back seat. Clarity over regulations in India will drive long-awaited expansion