Premier League rights: Forgoing a faithful formula?

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Premier League rights: Forgoing a faithful formula?

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Premier League rights: Forgoing a faithful formula?

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The Premier League is reportedly seeking to roll over its existing domestic TV rights deal, in a bid to shore up its financial position given its losses during the pandemic

A rollover would delay the risk of significant long-term deflation in the value of these rights, buying the Premier League greater financial certainty and time

For Sky, BT and Amazon, a deal could provide even better value, and would delay any potentially-risky auction, closing the door to prospective newcomers

Figures and Tables

Figure 1: Cost of Premier League live domestic broadcasting rights* (£m/season) Figure 2: Football broadcasting rights value, top five European markets* (€bn/season) Figure 3: Premier League packages awarded in 2018 auction (for 2019/20 to 2021/22 seasons)