How to sell games: borrowing ideas from Netflix and Apple

Report Overview

How to sell games: borrowing ideas from Netflix and Apple

Already a Subscriber? Login here to view Full Report

How to sell games: borrowing ideas from Netflix and Apple
A Netflix-like subscription model for console based video gaming is a big step closer with Microsoft launching a clear and easy Xbox subscription game solution, and it may even work
Sony’s strategy for premium online services across all its businesses remains muddled and complicated, but could be fixed quickly: dropping game streaming is the first step, providing a lower cost subscription service is the second
Google’s admission that more curation in its games app store will be needed finally indicates a better understanding of the games industry, in parallel with the company’s efforts to win over other creative industries