Enterprise cloud on the horizon

Report Overview

Enterprise cloud on the horizon

Already a Subscriber? Login here to view Full Report

Enterprise cloud on the horizon
Enterprise cloud computing democratises access to IT capacity ranging from specialised software to platforms to infrastructure, transforming cost structures in sectors like media and retail.
Cloud enables unprecedented scalability of bandwidth for digital media services like Pokémon Go and Netflix, while also hosting the back-end for advertisers and retailers.
As the industry consolidates quickly, intense competition among Amazon, Microsoft and Google is delivering value to customers and boosting adoption.