Television

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  • New
    April 19, 2021

    AVOD Market Report: A market assessment of a thriving industry

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    The AVOD market will grow due to the strong uptake of Connected TVs (CTVs), attracting new players and increasing competition: Why will AVOD grow? The rapid adoption of CTVs has become the catalyst for AVOD consumption, prompting marketers to shift their expenditure from linear to AVOD.
  • April 16, 2021

    US content distribution: Studios go direct to consumer

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    Despite relying on a narrow IP base, US content production is booming, overwhelming other markets and seeking alternative distribution to cinemas. Responding to the rise of Netflix and Amazon Prime, studios seek to shift distribution from wholesale to retail—but only Disney may succeed. Most content is likely to remain accessed by consumers through bundles. Provided they engage with aggregation, European broadcasters can adjust to the new studio model.
  • March 25, 2021

    UK’s Creative Industries: Boosting the regional economy

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    • The Creative Industries accounted for 6% of UK GVA in 2019, more than the automotive, aerospace, life sciences and oil and gas industries combined. The UK’s Creative Industries are the largest in Europe and are central to promoting the UK’s soft power globally.
    • At the core of the creative economy is the AV sector, which, in turn, is driven by the UK’s PSBs. In 2019, the PSBs were responsible for 61% of primary commissions outside London and are the pillar upon which much additional regional economic activity depends.
    • Going forward, only the PSBs are likely to have the willingness and scale to invest in production centres outside London with sufficient gravitational pull to reorientate the wider creative economy towards the nations and regions.
  • March 17, 2021

    ITV FY 2020 results: Waiting for lockdown to end

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    ITV’s advertising revenue was down 11% in 2020—probably a relief given the unprecedented depths the TV ad market found itself in during April-July. However, the current lockdown has stunted advertising’s recovery and its trajectory will continue to be tied to the loosening of the same restrictions that continue to dictate movement and spend. It is not until April that ITV forecasts (+60-75% YoY) that money will rush back into the TV ad ecosystem, looking to make up for lost time.
  • March 11, 2021

    Nine, SevenWest results reflect COVID19 rebound, transition to di [...]

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    The recent Nine and Seven results highlight the impact of COVID19 and digital transformation. Free to air (FTA) broadcasters have traditionally played a dominant role in aggregating television content from multiple content owners and creators. However, over the last decade, the growth of subscription video-on-demand (SVOD) has driven significant transformation in TV viewing habits. Audiences today have unprecedented choice when it comes to content and how to watch it.
  • January 22, 2021

    Netflix Q4 2020 results: 200 million subs with cash piling up

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    Netflix believes that it no longer needs to raise external financing for its day-to-day operations

    This has come quicker than expected: the company had previously gone from the opaque “next few years” narrative it held for some time, to “rapidly closing in” on sustainable positive cashflow just last quarter, meaning that it was a “couple” of years off. One quarter later Netflix is confident its free cash flow will break even in 2021, up $1 billion on its prediction three months ago.
  • December 16, 2020

    Taking Free-to-Air TV online in Australia: opportunities and chal [...]

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    The report is designed to enumerate the key technical, commercial and equity issues that would arise in the course of such a migration, providing insights and identifying problems that would need to be addressed. Amongst other things, this requires an examination of Australia’s digital infrastructure and its capacity to support television distribution, the media and telecommunications business models that would need to be adapted, and the response of households to the changes in consumer technology that would be required. A household survey was also undertaken to inform this report, and details are included in the Appendix. The report is not a proposal that free-to-air television should entirely move to online delivery, nor is it a strategy to get there. Nor is it a cost-benefit analysis.
  • December 15, 2020

    Amazon Prime on Sky Q: Now almost fully aggregated

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    Sky has agreed to host Amazon Prime Video on its platform, effective today. The Amazon app appears in the App section of Sky Q set-top-boxes, which in the UK places it alongside the existing icons of BBC iPlayer, Netflix, Discovery+, Disney+, YouTube and Spotify (it is currently third in prominence).
  • December 11, 2020

    Discovery+ launch An opportunity to prove essential

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    Discovery has announced the global rollout of its direct-to-consumer (DTC) service, Discovery+. In the US, Discovery has a relatively straightforward story to tell: a stable of channels focused on "real life" content with a single business model—basic cable—pivoting towards DTC distribution
  • November 18, 2020

    ITV Q3 2020 results: Ads recovering, production may take longer

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    Advertising demand has risen, with total ad revenue down just 7% in Q3, and Q4 expected to be slightly up—this means ITV will be down just over 10% across 2020.

  • November 17, 2020

    Sky UK brings group back on track

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    Sky appears to have weathered the COVID-19 crisis, revealing an encouraging turnaround in its Q3 operating results, with revenue growth flat overall as each stream saw significant improvement from Q2
  • October 26, 2020

    Netflix Q3 2020 results: Returning to pre-COVID levels

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    Netflix’s usage and churn are “back to what they were a year ago”, while subscriber growth was down (+2.2 million globally) Two levers contributed to Netflix’s recent explosive growth, adding 26 million subscribers in the first half of the year: the pull-forward effect of the pandemic that saw future subs coming to the service early, and the drop in churn as those intending to leave hung about as there was nothing else to do except watch TV.  
  • October 19, 2020

    Mediapro stops payments for French football: An opportunity for C [...]

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  • October 7, 2020

    European TV & video subscription platforms: Recovery from lo [...]

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  • October 10, 2017

    Australian’s long-awaited media reforms pass

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    In September the Australian Government voted in favour of the comprehensive package of media reforms. Following three months of horse trading between the major and independent parties the reforms passed with only minor and uncontroversial changes to those originally proposed by the Liberal Party.
  • Australian media reforms are sensible …but they come far too late
    Australian media reforms are sensible …but they come far too late
    May 10, 2017

    Australian media reforms are sensible …but they come far too la [...]

    On Saturday 6th May 2017, the Australian Government announced a comprehensive package of media reforms – a feat that had defeated many of its predecessors. The reforms have clearly been designed to offer something for everyone and the response from the industry has been extremely positive, but is it is all too late?

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    October 6, 2016

    Canal+ in audacious model revamp

    With the decline in its subscriber base accelerating and following an antitrust veto over its planned tie up with BeIN Sports, Canal+ has decided to radically restructure its retailing on IPTV – where over 60% of subscriber recruitment takes place.The basic channel package is now wholesale to ISPs and included in upper tier triple play bundles – much higher volumes should more than balance a deep price cut. Soon premium and optional packages are to be unbundled on all platforms to create cheaper entry points and favour subscriber customisation.Canal+ is thus increasingly focused on supplying premium content, leaving the user interface to ISPs. Without the scale of other international content producers and in a nationalistic political context, we believe that this market rationale will eventually lead Vivendi to sell Canal+ to Orange.

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    September 1, 2016

    Digital video retail market in the UK

    The UK retail market for digital movies has shown steady growth, but has not offset the decline in physical sales. While iTunes remains the UK market leader, Sky is clearly driving the growth with its Buy & Keep offering, backed up with the reassurance of physical product. However, a move away from the collector mentality alongside the growth of a subscription mentality will affect long term prospects. This is not helped by the consumer proposition for digital retail, which remains disjointed, lacks inter-device operability and a clear consumer benefit. Without co-ordinated efforts and investment from the studios, content owners and retailers to resolve these issues, we believe the opportunity for digital video retail in the UK is limited. Even with that, the EST market may never be as profitable as the DVD home video market.

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    November 20, 2015

    The rise of the YouTube economy

    In this report, we examine how YouTube and in particular Multichannel Networks (MCNs) have emerged within the Digital video market, their key growth drivers, revenue model, challenges and the impact on traditional TV.

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    October 20, 2015

    FLASH – Netflix 3Q Content will drive growth

    Netflix’s 3Q results reflect that while original content will continue to drive take-up, competitive pressure is increasing with new entrants (telcos and broadcasters) emerging. The recent price hikes demonstrate Netflix’s pricing power which should help finance its investment in new genres and local content.

  • October 1, 2015

    PSB at risk in the world

    Australia’s ABC and Canada’s CBC/Radio Canada have each suffered severe budget cuts imposed by governments without public or political debate and in spite of strong audience support. These cuts have impaired the international reach of ABC and CBC, as well as their investment in news and locally originated content. The UK’s reputation and standing in the world relies on the BBC’s services, its online presence, channels and its programming sales. And, just as in Canada and Australia, this valuable national soft power is and will be diminished by current government policy.

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    September 8, 2015

    SVOD Market Outlook – the new kid on the block can approach $1b

    We forecast SVOD to grow at a 33% CAGR to reach A$848m revenue by 2020. We forecast Netflix to dominate with >50% of the market but highlight Fetch’s share as one that might surprise (at 18%). These forecasts imply total SVOD content investment of A$400-500m pa, certainly well below the broadcasters.

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    August 17, 2015

    FLASH – Nine NRL rights deal – diamonds or stones?

    Has Nine stolen a jump on its rivals with its NRL rights deal? At A$925m only time will tell if there is a return on its investment. What we can say is: this underpins the value of sports to delivering live audiences and it reinforces that broadcasters will remain the key rights holders for the next rights cycle at least.